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Larry Weber Marketing to the Social Web How Digital Customer Communities Build Your Business, 2nd Edition 2009

Larry Weber Marketing to the Social Web How Digital Customer ...

Larry Weber

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Naomi Klein

Effectiveness of Online Marketing Campaigns

Effectiveness of Online Marketing Campaigns

Sebastian Klapdor

George, Jr. Stalk, Philip Evans, Lawrence E. Shulman Competing on Capabilities The New Rules of Corporate Strategy 1992

George, Jr. Stalk, Philip Evans, Lawrence E. Shulman Competing ...

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Category: ethical and social issues. They are also illustrated with case studies.

Consumer Behaviour and Advertising Management

Consumer Behaviour and Advertising Management

Matin Khan

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