(Review of marketing research, v. 7) Naresh K Malhotra
Review of marketing research Volume 7-Emerald (2010)
(Knock Your Socks Off Series) Performance Research Associates-Delive[..] ...
Unknown
Beyond the Brand--Why Engaging the Right Customers is Essential ...
by John Winsor
Marketing in the Round: How to Develop an Integrated Marketing ...
Gini Dietrich; Geoff Livingston
The 22 Immutable Laws of Branding
Al Ries; Laura Ries
Big Data: A Revolution That Will Transform How We Live, Work, ...
Viktor Mayer-Schonberger & Kenneth Cukier
The Leader's Checklist: 15 Mission-Critical Principles
Michael Useem
Screw It, Let's Do It
Richard Branson