Playing to Win_ How Strategy Really Works
Lafley, A.G. & Martin, Roger L.
Thomas Cummings, Warren Bennis, Gretchen M. Spreitzer, Thomas ...
Unknown
Principles and Practice of Structural Equation Modeling
Marketing Analytics: A Practical Guide to Real Marketing Science
Mike Grigsby
Media Monoliths: How Great Media Brands Thrive and Survive
Mark Tungate