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Brand Management: Research, theory and practice

Brand Management: Research, theory and practice

Tilde Heding, Charlotte F. Knudtzen & Mogens Bjerre

Business Analytics Principles, Concepts, and Applications: What, Why, and How

Business Analytics Principles, Concepts, and Applications: What, ...

Marc J. Schniederjans & Dara Schniederjans & Christopher M. Starkey

Big Data For Dummies®

Big Data For Dummies®

Hurwitz, Judith

Category: 0749441089

Media Monoliths: How Great Media Brands Thrive and Survive

Media Monoliths: How Great Media Brands Thrive and Survive

Mark Tungate

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