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Sean Nixon Advertising Cultures Gender, Commerce, Creativity Culture, Representation and Identity series 2003

Sean Nixon Advertising Cultures Gender, Commerce, Creativity ...

Unknown

The Decision Book

The Decision Book

Tschäppeler, Roman & Krogerus, Mikael

Brand Relevance: Making Competitors Irrelevant

Brand Relevance: Making Competitors Irrelevant

David A. Aaker

Neuromarketing

Neuromarketing

Renvoise, Patrick

Category: ethical and social issues. They are also illustrated with case studies.

Consumer Behaviour and Advertising Management

Consumer Behaviour and Advertising Management

Matin Khan

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