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Category: Palgrave Macmillan

The Myth of Too Big to Fail

The Myth of Too Big to Fail

Imad A. Moosa

Brand Champions: How Superheroes Bring Brands to Life

Brand Champions: How Superheroes Bring Brands to Life

Ian P Buckingham

Building Brand Authenticity: 7 Habits of Iconic Brands

Building Brand Authenticity: 7 Habits of Iconic Brands

Michael Beverland

Moment of Truth

Moment of Truth

Bauer, Andreas.

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