GSB Online eBook Library | Category: Business & Economics / Strategic Planning

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Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era

Marketing in the Round: How to Develop an Integrated Marketing ...

Gini Dietrich; Geoff Livingston

Applied Corporate Finance

Applied Corporate Finance

Aswath Damodaran

The On-Demand Brand: 10 Rules for Digital Marketing Success ...

Well-Designed: How to Use Empathy to Create Products People Love

Well-Designed: How to Use Empathy to Create Products People ...

Category: Business & Economics / Strategic Planning

Blue Ocean Shift: Beyond Competing Proven Steps to Inspire Confidence and Seize New Growth

Blue Ocean Shift: Beyond Competing Proven Steps to Inspire Confidence ...

Kim, W. Chan & Mauborgne, Renee