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Designing Pleasurable Products: An introduction to the new human factors

Designing Pleasurable Products: An introduction to the new human ...

Patrick W. Jordan

Michael R. Solomon Conquering Consumerspace Marketing Strategies for a Branded World 2003

Michael R. Solomon Conquering Consumerspace Marketing Strategies ...

Unknown

Digital Marketing Management: A Handbook for the Current (or Future) CEO

Digital Marketing Management: A Handbook for the Current (or ...

Debra Zahay & PhD

Dr Chris Hackley Advertising and Promotion Communicating Brands 2005

Dr Chris Hackley Advertising and Promotion Communicating Brands ...

Unknown

Category: Decision Making

The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding

Al Ries; Laura Ries

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