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Business-to-business brand management: Theory, research and ...
Unknown
Inside the Tornado: Strategies for Developing, Leveraging, and ...
Geoffrey A. Moore
Career Warfare - 10 Rules for Building a Successful Personal ...
by David F. D'Alessandro
Brand Management: Research, theory and practice
Tilde Heding, Charlotte F. Knudtzen & Mogens Bjerre
Public Relations Cases: International Perspectives
Danny Moss & Barbara DeSanto (edt)
Revealing the Corporation: Perspectives on Identity, Image, ...
John M.T.Balmer & Stephen A.Greyser