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0137005865.pdf

0137005865.pdf

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Jayaram Srinivasan, Clas Neumann (auth.) Managing Innovation from the Land of Ideas and Talent The 10-Year Story of SAP Labs India 2009

Jayaram Srinivasan, Clas Neumann (auth.) Managing Innovation ...

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Mike Owen Developing Brands with Qualitative Market Research

Mike Owen Developing Brands with Qualitative Market Research

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The Other Side of Innovation: Solving the Execution Challenge

The Other Side of Innovation: Solving the Execution Challenge

Govindarajan, Vijay; Trimble, Chris

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All You Need is a Good Idea!: How to Create Marketing Messages that Actually Get Results

All You Need is a Good Idea!: How to Create Marketing Messages ...

Jay H. Heyman

Convergence Marketing: Combining Brand and Direct Marketing for Unprecedented Profits

Convergence Marketing: Combining Brand and Direct Marketing ...

Richard Rosen

Celebrity Tantrums!: The Official Dirt

Celebrity Tantrums!: The Official Dirt

Lisa Brandt

Designing Brand Identity: An Essential Guide for the Whole Branding Team

Designing Brand Identity: An Essential Guide for the Whole Branding ...

Alina Wheeler

Ingredient Branding: Making the Invisible Visible

Ingredient Branding: Making the Invisible Visible

Philip Kotler, Waldemar Pfoertsch

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