A. Coskun Samli (auth.) International Consumer Behavior in the ...
Unknown
Fundamentals of Business Stat...
Sebastian Klapdor (auth.) Effectiveness of Online Marketing ...
operation-researc[..]
Building Brand Authenticity: 7 Habits of Iconic Brands
Michael Beverland
Brand Champions: How Superheroes Bring Brands to Life
Ian P Buckingham
Moment of Truth
Bauer, Andreas.
The Myth of Too Big to Fail
Imad A. Moosa