(Review of marketing research, v. 7) Naresh K Malhotra
Review of marketing research Volume 7-Emerald (2010)
D. V. L. Smith, J. H. Fletcher-Inside Information Making Sense ...
Unknown
The Ultimate Question 2.0: How Net Promoter Companies Thrive ...
Reichheld, Fred & Markey, Rob
All You Need is a Good Idea!: How to Create Marketing Messages ...
Jay H. Heyman
Brand Rewired: Connecting Branding, Creativity, and Intellectual ...
Anne H. Chasser, Jennifer C. Wolfe