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Too Big to Know: Rethinking Knowledge Now That the Facts Aren't the Facts, Experts Are Everywhere, and the Smartest P

Too Big to Know: Rethinking Knowledge Now That the Facts Aren't ...

David Weinberger

DMGT521 PROJECT MANAGEMENT

DMGT521 PROJECT MANAGEMENT

The future of shopper marketing Connect with the Mobile Shopsumer

The future of shopper marketing Connect with the Mobile Shopsumer

The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding

Al Ries; Laura Ries

Category: The text on consumer behaviour has been amply made clear with case studies. The chapters on advertising

Consumer Behaviour and Advertising Management

Consumer Behaviour and Advertising Management