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John_Gerzema,_Edward_Lebar_The_Brand_Bubble_The_Looming_Crisis_in_Brand_Value_and_How_to_Avoid_It__2008

John_Gerzema,_Edw[..]

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Allen J. The Executive's Guide to Corporate Events and Business Entertaining How to Choose and Use Corporate Functions to Increase Brand Awareness, Develop Ne

Allen J. The Executive's Guide to Corporate Events and Business ...

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Michael R. Solomon Conquering Consumerspace Marketing Strategies for a Branded World 2003

Michael R. Solomon Conquering Consumerspace Marketing Strategies ...

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(Financial Times Series) Matt Watkinson-The Ten Principles Behind Great Customer Experiences-FT Press (2013)

(Financial Times Series) Matt Watkinson-The Ten Principles Behind ...

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Category: Advertising & Promotion

The 22 Immutable Laws of Branding

The 22 Immutable Laws of Branding

Al Ries; Laura Ries

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