Moment of Truth
Bauer, Andreas.
Social Media Metrics: How to Measure and Optimize Your Marketing ...
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Andre M. Louw (auth.) Ambush Marketing & the Mega-Event Monopoly ...
Unknown
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Robert Cialdini
The 22 Immutable Laws of Branding
Al Ries; Laura Ries