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Marketing Communications

Marketing Communications

Smith, P. R., Zook, Ze

Russell Lawson The PR Buzz Factor How Using Public Relations Can Boost Your Business 2006

Russell Lawson The PR Buzz Factor How Using Public Relations ...

Brand Champions: How Superheroes Bring Brands to Life

Ian P Buckingham

Oreilly - The Social Media Marketing Book (2009) (ATTiCA)

Oreilly - The Social Media Marketing Book (2009) (ATTiCA)

Language: None

Joseph E. Stiglitz Globalization and its discontents 2002

Joseph E. Stiglitz Globalization and its discontents 2002

Michael E. Porter Competitive Strategy Techniques for Analyzing Industries and Competitors 1998

Michael E. Porter Competitive Strategy Techniques for Analyzing ...

0199290903.pdf

0199290903.pdf

Nassim Nicholas Taleb Fooled by Randomness The Hidden Role of Chance in the Markets and in Life 2001

Nassim Nicholas Taleb Fooled by Randomness The Hidden Role of ...

HBR 10 must reads

HBR 10 must reads

Anil_K._Gupta,_Vijay_Govindarajan,_Haiyan_Wang_The_Quest_for_Global_Dominance_Transforming_Global_Presence_into_Global_Competitive_Advantage__2008

Anil_K._Gupta,_Vi[..]

Lou_Adler_Hire_With_Your_Head_Using_Performance-Based_Hiring_to_Build_Great_Teams__2007

Lou_Adler_Hire_Wi[..]

Libby Sartain HR from the Heart Inspiring Stories and Strategies for Building the People Side of Great Business 2003

Libby Sartain HR from the Heart Inspiring Stories and Strategies ...

Ulrich D., Losey M., Meisinger S. Future of Human Resource Management 64 Thought Leaders Explore the Critical HR Issues of Today and Tomorrow 2005

Ulrich D., Losey M., Meisinger S. Future of Human Resource Management ...

Michael Armstrong Armstrongs handbook of human resource management practice 2012

Michael Armstrong Armstrongs handbook of human resource management ...

Kevin Wilson, Jennifer Wauson The AMA Handbook of Business Writing The Ultimate Guide to Style, Grammar, Punctuation, Usage, Construction, and Formatting 2010

Kevin Wilson, Jennifer Wauson The AMA Handbook of Business Writing ...

Bill Franks Taming the big data tidal wave finding opportunities in huge data streams with advanced analytics 2012

Bill Franks Taming the big data tidal wave finding opportunities ...

Norman K. Denzin, Yvonna S. Lincoln The SAGE Handbook of Qualitative Research 2005

Norman K. Denzin, Yvonna S. Lincoln The SAGE Handbook of Qualitative ...

Lena Christiaans (auth.) International Employer Brand Management ...

Terence Craig, Mary E. Ludloff Privacy and Big Data 2011

Terence Craig, Mary E. Ludloff Privacy and Big Data 2011

Phil Simon, Jill Dyché The Next Wave of Technologies Opportunities in Chaos 2010

Phil Simon, Jill Dyché The Next Wave of Technologies Opportunities ...

Richard Branson - Screw it, Let's Do It

Richard Branson - Screw it, Let's Do It

Nigel F Piercy, Nikala Lane Strategic Customer Management Strategizing the Sales Organization 2009

Nigel F Piercy, Nikala Lane Strategic Customer Management Strategizing ...

Leslie de Chernatony, Malcolm McDonald, Elaine Wallace Creating Powerful Brands, Fourth Edition 2010

Leslie de Chernatony, Malcolm McDonald, Elaine Wallace Creating ...

Malcolm McDonald Malcolm McDonald on Marketing Planning Understanding Marketing Plans and Strategy 2008

Malcolm McDonald Malcolm McDonald on Marketing Planning Understanding ...

The future of shopper marketing Connect with the Mobile Shopsumer

The future of shopper marketing Connect with the Mobile Shopsumer

1841126144.pdf

1841126144.pdf

Mary Scannell, Edward Scannell The Big Book of Team-Motivating Games Spirit-Building, Problem-Solving and Communication Games for Every Group Big Book Series 2009

Mary Scannell, Edward Scannell The Big Book of Team-Motivating ...

Michel Noir Beef Up Your Brain The Big Book of 301 Brain-Building Exercises, Puzzles and Games! 2009

Michel Noir Beef Up Your Brain The Big Book of 301 Brain-Building ...

0071501827.pdf

0071501827.pdf

Yongey Mingyur Rinpoche, Eric Swanson, Daniel Goleman The Joy of Living Unlocking the Secret and Science of Happiness 2007

Yongey Mingyur Rinpoche, Eric Swanson, Daniel Goleman The Joy ...

Think Big!

Think Big!

Daniel Goleman, Michael Maccoby, Thomas Davenport, John C. Beck, Dan Clampa, Michael Watkins Harvard Business Review on What Makes a Leader 2001

Daniel Goleman, Michael Maccoby, Thomas Davenport, John C. Beck, ...

Daniel Goleman Social Intelligence The New Science of Human Relationships 2006

Daniel Goleman Social Intelligence The New Science of Human ...

Alexander Gerybadze, Ulrich Hommel, Hans W. Reiners, Dieter Thomaschewski (auth.), Innovation and International Corporate Growth

Alexander Gerybadze, Ulrich Hommel, Hans W. Reiners, Dieter ...

Mike Losey, Dave Ulrich, Sue Meisinger The Future of Human Resource Management 64 Thought Leaders Explore the Critical HR Issues of Today and Tomorrow 2005

Mike Losey, Dave Ulrich, Sue Meisinger The Future of Human Resource ...

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Sebastian Klapdor (auth.) Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising 2013

Sebastian Klapdor (auth.) Effectiveness of Online Marketing ...

Joseph_Sugarman_The_Adweek_Copywriting_Handbook__2006

Joseph_Sugarman_T[..]

Sean Nixon Advertising Cultures Gender, Commerce, Creativity Culture, Representation and Identity series 2003

Sean Nixon Advertising Cultures Gender, Commerce, Creativity ...

Kogan Page - Shopper Marketing (2009) (ATTiCA)

Kogan Page - Shopper Marketing (2009) (ATTiCA)

00Cagan_FM.qxd

00Cagan_FM.qxd

Bradford Clifton, Henry M. B. Bird, Robert E. Albano, Wesley P. Townsend Target Costing Market Driven Product Design 2003

Bradford Clifton, Henry M. B. Bird, Robert E. Albano, Wesley ...

Bernhard E. Burdek (auth.) Design History, Theory and Practice of Product Design 2005

Bernhard E. Burdek (auth.) Design History, Theory and Practice ...

Jay Greene Design Is How It Works How the Smartest Companies Turn Products into Icons 2010

Jay Greene Design Is How It Works How the Smartest Companies ...

Jon Lang Urban Design A typology of Procedures and Products. Illustrated with over 50 Case Studies 2005

Jon Lang Urban Design A typology of Procedures and Products. ...

Industrial Designers Society of America Design Secrets Products 50 Real-Life Product Design Projects 2001

Industrial Designers Society of America Design Secrets Products ...

Robert F. Erlandson Universal and Accessible Design for Products, Services, and Processes 2007

Robert F. Erlandson Universal and Accessible Design for Products, ...

Bird D. Commonsense Direct and Digital Marketing 2007

Bird D. Commonsense Direct and Digital Marketing 2007

Dave Chaffey, Paul Smith eMarketing eXcellence, Third Edition Planning and optimising your digital marketing Emarketing Essentials 2008

Dave Chaffey, Paul Smith eMarketing eXcellence, Third Edition ...

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untitled

Teresa da Silva Lopes Global Brands The Evolution of Multinationals in Alcoholic Beverages Cambridge Studies in the Emergence of Global Enterprise 2007

Teresa da Silva Lopes Global Brands The Evolution of Multinationals ...

Karin Pennemann (auth.) Retail Internationalization in Emerging Countries The Positioning of Global Retail Brands in China 2013

Karin Pennemann (auth.) Retail Internationalization in Emerging ...

Ebook1

Ebook1

Dale Brethauer New Product Development and Delivery Ensuring Successful Products Through Integrated Process Management 2002

Dale Brethauer New Product Development and Delivery Ensuring ...

David Horchover Sales Promotion Express Exec 2002

David Horchover Sales Promotion Express Exec 2002

Erim Carlos Hernandez Mireles[lr].pdf

Erim Carlos Hernandez Mireles[lr].pdf

Front Matter

Front Matter

Mitch Carson The Silent Salesmen Guaranteed Strategies for Increasing Sales and Profits Using Promotional Products 2008

Mitch Carson The Silent Salesmen Guaranteed Strategies for Increasing ...

Shaz Smilansky Experiential Marketing A Practical Guide to Interactive ...

Andre M. Louw (auth.) Ambush Marketing & the Mega-Event Monopoly How Laws are Abused to Protect Commercial Rights to Major Sporting Events 2012

Andre M. Louw (auth.) Ambush Marketing & the Mega-Event Monopoly ...

A. Coskun Samli (auth.) International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development 2013

A. Coskun Samli (auth.) International Consumer Behavior in the ...

Russell Belk Research in Consumer Behavior Volume 10 2006

Russell Belk Research in Consumer Behavior Volume 10 2006

Michaela Wanke Social Psychology of Consumer Behavior 2008

Michaela Wanke Social Psychology of Consumer Behavior 2008

Torben Hansen, Hans Stubbe Solgaard New Perspectives on Retailing and Store Patronage Behavior A Study of the Interface Between Retailers and Consumers International Studies in Entrepr

Torben Hansen, Hans Stubbe Solgaard New Perspectives on Retailing ...