Roundtable on Value & Science-Driven Health Care, Claudia Grossman, ...
Unknown
(Review of marketing research, v. 7) Naresh K Malhotra
Review of marketing research Volume 7-Emerald (2010)
Screw Business as Usual
Richard Branson
Daryl Travis Emotional Branding How Successful Brands Gain the ...
Blue Ocean Shift: Beyond Competing Proven Steps to Inspire Confidence ...
Kim, W. Chan & Mauborgne, Renee